Social Media for Consultants: Paid or Organic?
Social media presents a powerful platform for establishing expertise, building relationships, and attracting clients. The distinction between paid and organic
Category: Branding
The latest on running and marketing your care business.
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How To Start a Consulting Business
Embarking on the journey to start a consulting business is an exciting opportunity for growth and building impact. Whether you’re
Managed Marketing: How Can it Help Grow Your Business?
In a world full of marketing noise, navigating the digital landscape and effectively reaching audiences can be a daunting challenge
Demystifying Jargon on GA4: The Ultimate Guide
Google Analytics 4 (GA4) is the latest version of the popular web analytics platform. With its new features and capabilities,
Google’s Helpful Content Update (why you need quality content)
Are you looking for ways to increase your business’s visibility and get more customers? If so, useful, relevant and easy-to-understand
Tracking SEO on Google Analytics
Are you tracking the ROI of your SEO efforts? If not, it’s time to get started. The good news is that
Brand Warning signs
Warning signs… Is your brand holding back your business?There comes a time in the life cycle of most businesses or organisations where management needs to take
Building Brand Authority as a leadership coach
As a leadership or executive coach one of the most effective strategies to build your brand authority is to become a “thought leader ” –
The big benefits of getting a personal brand strategy
Let’s begin with a simple question… What words come to mind when you think of the Duchess of Cambridge? For me, the words that spring up
Setting your 2020 vision for your business
As 2019 comes to an end, it’s time to start putting together plans and goals for the coming year. Have you decided what you want
Lead Magnets – what can they do to boost your business?
The aim of all businesses, small, medium sized or big is to get more customers. That’s it. The big question is how do you get
Why have Landing Pages and Pillar Pages on your website?
Today, your website is your most valuable marketing asset. It’s the first ‘port of call’ for anyone who wants to find out more about what
Landing Pages – What’s all the fuss about?
If you have been talking to your web designer, you’ve probably heard the words ‘landing page’ several times and wondered what they were talking about.
Rebranding – Does your company need it?
Times are changing rapidly; The trajectory of change in the last 5 years has probably been greater than the 20 years before that. People’s perceptions
Can your brands be trusted?
You feel like your company is ready to take on the world… you’ve got a memorable logo, an inspirational vision statement and a slick, user
