Simultech IT

Simultech IT needed a website design that reflected their values and passion for what they did.

Simultech IT provide tailored reactive and proactive solutions to help SMEs manage their IT services 24/7. Founded by husband-and-wife team Bharat and Manju, the two shared a passion for technology and helping others, we were brought in to help them share their passion more effectively with their audience.

Desktop-with-simultech-site

The brief

Simultech IT have the knowledge and skills to support their clients, and needed a website and content that would best convey their ‘brand story’. Their target audience needed to have a clear understanding of what they could do, and why they did it. We worked with Simultech to build a digital marketing strategy that strengthened their story and got both team members and potential clients on the same page through a stunning website redesign to showcase their purpose and message.

Our approach

We began the project with a kick-off session identifying the key elements of their business needs and what message they wanted to convey with their brand story: who their target audience was, what we’re their pain points and how could Simultech solve them? With this background knowledge we were able to write content that would naturally align with their audience.

We transformed Simultech’s website into a hub of helpful information which was straightforward to navigate the design was clean, simple, and effective. To support the new design we developed well researched, keyword optimised content that demonstrated their depth of industry knowledge and established them as a credible service provider and attract their target audiences to solidify Simultech IT’s goal to help others.

The Deliverables

Product staircase: we developed a range of offerings to productise MindAbility whilst ensuring there were options for clients at each stage of the buyer journey.

Website with sales pages: a full redevelopment of the website design and content with the creation of targeted sales pages to promote the products.

Email marketing: implementation of email marketing to maximise conversions for MindAbility’s audience.

Payments for workshops, mastermind: inclusion of seamlessly integrated payment platforms on the website for easy tracking and transactions.

eBook, workbooks, slide decks: the strategy, creation, and distribution of the products themselves.

SEO: completion of search engine optimisation tasks to improve organic search rankings.

Ads campaign: the management of an Ads campaign to instantly reach the niche audience and acquire leads.

The result

Simultech IT’s website was transformed into a space that could truly reflect their business values to their target audience. Their clean and simple design showcases content that solidifies their industry knowledge and desire to help.

“We are proud to welcome visitors to our website”

I must say I was really impressed with the process Somer Design took to take us through the process, Caroline conducted an initial consultation to really get to know me and my business partner Manju and then presented a mock-up of the content and design of the website. We regularly met up to run through the design and made tweaks along the way. Me and Manju are very happy with our website that Somer Design have created and proud to welcome visitors to it, Somer Design are now hosting our website and we are in talks to work with them to drive more traffic to our website.

Caroline is friendly and very enjoyable to work with, she always has a solution to the problems we faced, and I would highly recommend her services.

Bharat Gorsia

Simultech IT

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